Neither Pepco nor Normal, this is the new Valencian chain of macro bazaars that has opened in Zaragoza.

Las multi-product stores are a trend that is growing in Zaragoza. Establishments such as Pepco, Normal, Action or Primaprix. where you can find a wide variety of food, beauty or household products have become a popular choice for consumers looking for variety and competitive prices in one place. Now, a new opening has arrived from Valencia to stay in the Aragonese capital. Midia has opened its doors in the José María Lacarra de Miguel Street to join the trend of low-cost establishments that have arrived in Zaragoza in recent years.

The new Midia store has arrived in Zaragoza with a varied and attractive proposal for local consumers. Zaragozans now have access to a wide range of products that include from household items to stationery, home décor and home textiles at very competitive prices. Among its aisles, the following already stand out Santas, snowmen and tree decorations, given the proximity of its opening to the Christmas holidays.

In addition, this establishment does not fall short in options, also including. toys and figures such as Sonny Angelsfood brought from China such as Oreos of different flavorss or instant noodles and gardening items in its inventory. This diversity of products under one roof reflects the growing trend of multi-product stores that has been taking hold in the city in recent years.

MIDIA, A COMPANY AFFECTED BY DANA

Midia, a brand with Valencian roots, counts with 12 stores in the Valencian Community. However, it has taken a bold step by opening its first store outside its community of origin, choosing Zaragoza as a starting point for its national expansion. This opening comes at a bad time for the company, which has recently faced the challenges imposed by the DANAseverely affected in several of its stores in Valencia. Fortunately, the main warehouse of Midia, located in Játiva, has not suffered any damage as this location was spared the effects of the most severe floods of the last century, allowing the company to maintain a certain stability in its operations despite the adversities.